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USA TODAY : reported that Watch the GNC ad the NFL rejected from Super Bowl

referring to “And these people are well worth being celebrated, whether they’re in the Super Bowl or not.”PHOTOS: Super Bowl rings
A party planned for Sunday to watch the Super Bowl with customers in the ad will go on as scheduled, he said.
GNCGeneral view of the NFL gold shield logo at the 50-yard line to commemorate Super Bowl 50 during the 2016 Pro Bowl at Aloha Stadium.
CLOSE Skip in Skip x Embed x Share Since GNC is listed under the NFL’s prohibited companies, the Super Bowl ad from the brand was rejected by the league.
The best way to get word out, company executives decided, was to buy an ad in the Super Bowl.

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Citing policy on supplements, NFL nixes GNC’s Super Bowl ad

Citing policy on supplements, NFL nixes GNC's Super Bowl ad

NEW YORK (AP) Nutritional supplement seller GNC intended to use a 30-second Super Bowl ad to revamp its image.
NFL spokesman Brian McCarthy cited policy that’s part of the league’s collective bargaining agreement with the NFL Players Association that prohibits the use of performance-enhancing substances.
The company’s pricy Super Bowl ad – a 30-second spot is estimated to cost around $5 million this year – was an attempt to do some reputational rehab.
A number of companies in the past have had to switch out or modify their Super Bowl ads because they were rejected due to their content.
GoDaddy has had a spot rejected for being too racy.

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NFL nixes GNC’s Super Bowl ad – The Denver Post

By Mae Anderson, The Associated PressNutritional supplement seller GNC intended to use a 30-second Super Bowl ad to revamp its image.
The ad shows people exercising and finding other ways to change their lives, with the tagline “Courage to Change.”
One company, 84 Lumber, said it was asked to alter its spot that showed a border wall, because it was deemed “too political.” GoDaddy has had a spot rejected for being too racy.
GNC said Tuesday it was notified that it will not be allowed to air the ad it created — or any ad — during the game Sunday because it violates an NFL policy against having supplements advertised during its games.
NFL spokesman Brian McCarthy cited policy that’s part of the league’s collective bargaining agreement with the NFL Players Association that prohibits the use of performance-enhancing substances.

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